Cookie Policy
Last updated: 6 September 2026
1. Who operates this website
The website is operated by EFE LEAN CONSULTING S.R.L., CUI 48675738, Trade Register J2023003563121, registered in Cluj-Napoca, Romania. Contact: office@consultantaproductie.ro.
2. What cookies and similar technologies are
Cookies are small text files stored by a website or service in your browser. Similar technologies may use local storage, scripts or requests to external services. Some are required for the website to work; others require your consent.
3. Categories used on this website
| Category | Purpose | Consent |
|---|---|---|
| Necessary | Website operation, security, form protection and storing your consent choice. These may include WordPress, Wordfence and Complianz technologies. | Always active where strictly necessary. |
| External content | Optional content provided by Google Maps. | Blocked until you consent. |
| Analytics | Website measurement and usage statistics. | Google Analytics 4 is active through Google Site Kit and is used only after consent to the Statistics category. |
| Marketing | Advertising, remarketing or behavioural tracking. | No active Google Ads, Meta Pixel or LinkedIn Insight Tag was identified during the current technical review. |
4. Current service inventory
- Complianz — stores and applies your consent choices.
- WordPress and security tools — operate and protect the website.
- Google Maps — optional map content; should remain blocked before consent.
- Google Fonts — hosted locally through OMGF. The website does not connect to fonts.googleapis.com or fonts.gstatic.com, and these local font files do not require consent for an external service.
- Contact Form 7 — processes project enquiries; the form uses a local arithmetic quiz rather than reCAPTCHA.
- Google Analytics 4 — measures aggregated website usage after Statistics consent. It is deployed once through Google Site Kit using Measurement ID G-TNSJFSVM2Y. Logged-in WordPress users are excluded, Google Signals and advertising-product links are not enabled, and form-field values are not sent to Analytics.
Google Analytics 4 is the only active analytics service identified. Google Ads, Meta Pixel, LinkedIn Insight Tag, CRM, Calendly and reCAPTCHA are not active in the current implementation.
5. Your choices
The consent banner provides the following controls:
- Accept all — allows necessary and optional categories.
- Reject optional — keeps only necessary technologies active.
- Manage preferences — lets you choose optional categories.
You can change or withdraw your selection at any time. Withdrawal does not affect processing that occurred lawfully before the change.
6. Retention
Consent records and necessary cookies are retained according to the configuration required to remember and demonstrate your selection. Google Analytics event and user data retention is configured to 14 months. Consent records and other necessary technologies follow their configured or legally required retention periods.
7. Updates
This inventory will be reviewed when new analytics, advertising, embedded content or other third-party services are introduced. Optional services must not be activated before the policy and consent configuration are updated. Google Analytics processing is based on your consent under Article 6(1)(a) GDPR and stops for future visits when Statistics consent is withdrawn.
8. Contact
For questions about cookies or privacy, contact office@consultantaproductie.ro.